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Advanced Brainstorming Techniques
Introduction, Brainstorm Basics, Evaluating Ideas
Introduction and Welcome (2:19)
Brainstorm Structure, Ways to Ruin a Brainstorm, The Set-up, The Group (14:27)
Article on Six Great Ways to Ruin a Brainstorm
How to Evaluate Ideas (8:59)
Slide Deck for Brainstorm Fundamentals
Icebreakers and SCAMPER
Icebreakers - The Gestures Exercise (3:52)
Article on the Gestures Exercise
SCAMPER (10:19)
SCAMPER Worksheet
Nominal Method, Pass the Parcel, Brainwriting, Redefine and Reverse the Problem
The Nominal Method and Pass the Parcel (11:25)
Pass the Parcel Worksheet
Brainwriting (4:01)
Redefine the Problem and Reverse the Problem (9:06)
Article on why we need a great many ideas.
Random Word, What if?, Similes and Freewriting
Lateral Methods - Random Word and What if? (8:25)
Similes and Freewriting (7:21)
Transformers, Break the Rules and Idea Cards
Transformers, Break the Rules, Idea Cards (9:50)
Article - Transtormers with Verb List
Bonus Methods and Lectures
Two Bonus Methods - What's on TV Tonight? & Adding to That (5:14)
Troubleshooting Brainstorm Problems (15:26)
SWOT Analysis (17:53)
Summary and Conclusions
Summary - When to use each of the 12 Methods (11:19)
Slide Deck - All the slides used in this course
Further Reading and Contact Details
Teach online with
Similes and Freewriting
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